Offered healthy food by servers, school kids take the bait.

Sally Squires:

You know how hard it can be to say no.

But our tendency to accept what we're offered may have positive value when it comes to encouraging children to choose — and eat — healthier food at school. A new report suggests that there's a simple, low-cost approach: Just offer it to them.

That's the conclusion of a pilot program in Guilford, Conn., where school cafeteria servers were trained to ask elementary school students, "Would you like fruit or juice with your lunch?" Ninety percent of the children said yes. What's more, 80% then consumed the fruit or juice that they put on their trays.

Compare those numbers with students at a nearby school who also participated in the study. At lunch, the same fruit and juice was available, but it wasn't personally offered to the kids. The difference? Just 60% of these students reached for fruit or juice on their own.

These findings "have pretty significant implications," says the pilot program's designer, Marlene Schwartz, director of research and school programs at Yale University's Rudd Center for Food Policy and Obesity. They suggest, she says, that if the National School Lunch Program were to modify its regulations and had servers actually encourage children to eat fruits and vegetables, their consumption might increase.

Posted by Jim Zellmer at May 14, 2007 8:28 AM
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