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August 12, 2011

Don't Filter Information

Joshua Kim:

The context for this advice was some technical information about e-learning system downtime that we needed to communicate with our leadership. I was thinking of how to present this information to communicate the meaning I thought most essential, and therefore drive toward the conclusions and actions I thought we should take. Controlling the message and managing the information might be an understandable desire, but when it comes to technology (and perhaps everything else), a controlled message is sometimes the wrong approach.

Deciding not to filter information does not mean that we cease thinking about how to effectively communicate. We need to understand the recipient of the information, and have insight into the most effective manner to package our communication. We should also be aware of how the communication will be perceived, and be prepared to address concerns or questions.

Posted by Jim Zellmer at August 12, 2011 3:40 AM
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