Laura Kipnis:

Rebind would first record a handful of short videos of me chatting about the play, any aspect that interested me—these would be embedded in various places throughout the text. And then I and an interlocutor (probably Clancy), known in-house as a “Ghostbinder,” would record 12 (or more!) hours of conversation—these would be used as the basis for AI-Laura’s commentaries. The conversation could be about Romeo and Julietbut also related subjects: Is love at first sight trustworthy? Is 13 too young to get married? The content was entirely up to me: My job wasn’t to be a Shakespeare expert, it was to be interesting. As Rebind users read the play, chat windows would open in which they’d write journal-type responses, to which AI-Laura would respond, drawing on and remixing the recordings I had made.